Travel For Life Team

Who is Travel for Life?

Experience the beauty of Southern Africa with the help of our experts.

Exceptional quality, great value for money and consistent delivery are the foundations of everything we do at Travel For Life. The success of our business requires us to build on these cornerstones. Happy customers motivate us. Travel For Life is a South African based tour operator founded in 2007 by Alexandra von Knorring and Adam Malmnäs. When the company first started the focus was

on creating the perfect South African trip for our clients. Travel for Life has grown and we now offer tailor-made trips not only to South Africa but also to surrounding Southern African countries and Mauritius. Our core belief has remained the same, and “booking a trip with Travel for Life is like having a friend of a friend in Africa”.


drinks-in-Madikwe Impodimo

Alexandra & Adam

Passionate owners & founders of Travel For Life.
Alexandra Malmnäs has a very international background; born in Switzerland, she lived in Nicaragua for a time but spent most of her childhood in Portugal. Like Adam, Alexandra also finished her schooling in Sweden at Sigtuna before going on to study international relations at the University of St Andrews in Scotland. After a short stay in Stockholm she moved to South Africa with Adam where they founded Travel For Life.

Alexandra has traveled all her life and she is something of a free spirit, always looking for the next destination to explore, and so Travel For Life is more than just her job but her best hobby.
Adam Malmnäs was born in Sweden, but spent a large part of his childhood in South Africa before returning to Sweden to finish school at Sigtuna. He then went to university in Lund in the south of Sweden to study economics and business studies, followed by post graduate studies at the Michael Smurfit Business School in Dublin.

After working for a few years for an IT company in Stockholm he moved to Cape Town with Alexandra where they founded Travel For Life in 2007. Adam has always wanted to build his own company and his passion for traveling and for South Africa ultimately brought about the birth of Travel For Life.

Meet our team

A group of experienced and dedicated consultants.
beach holiday in Mauritius

"Booking a trip with Travel for Life is like having a friend of a friend in Africa"

Owner & Founder - Alexandra von Knorring
We would love to hear from you!

Our specialist travel consultants are waiting to help you build your ultimate dream vacation.